Wool rugs & runners - custom made
The familiar comfort of wool rugs makes for a welcoming feel throughout the home. Rich and luxurious, wool has a soft, cushioned texture that can be woven into an extensive range of designs to enhance any interior.
Collections - Classic Collection
Collections - Trend Collection
Collections - Striped Collection
Design your own Wool rug or runner using The Rug Builder
Use the Rug Builder to design your own Wool rug or runner. Choose from our comprehensive range of wool inners and borders to create your perfect rug.
Create a Wool Rug or Runner using The Rug Builder
Why buy Wool rugs from The Natural Rug Store?
We are completely passionate about our rugs and runners; sourcing only the best natural materials to be used in the production of your rug. We encourage you to order complementary samples so you can feel the difference and experience our great service.
- Free UK Delivery*
- Free Samples
- Made in the UK
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About Wool
Wool has been used in the home for centuries and is one of the most versatile natural fibres. Some breeds of sheep produce wool that is particularly suited for producing hard wearing textiles such as carpets and other floor coverings.
Wool requires little processing to become yarn so it retains all of its natural resilience even after being spun and woven.
Wool rugs from the Natural Rug Store use a particularly hard wearing wool woven using the latest techniques for long lasting quality. Wool is one of our most popular materials. To compare wool against our other natural materials please see our Suitability section.
Wool suitability & care
Wool rugs require simple maintenance to preserve their beauty and durability, The amount of traffic / footfall will determine the level of care needed.
Preferred cleaning methods for Wool: Hoover normally. Can be cleaned normally using soap and water, or with other suitable gentle detergents. Opt for dry cleaning or use a dry-cleaning compound, or get our specially formulated cleaning kit.
Intec Stain Protection Treatment
For peace of mind The Natural Rug Store offers Intec stain protection treatment. Intec works by coating every fibre in a polymer shield, which reduces the impact of spills and watermarks. Intec is environmentally friendly, completely safe and does not affect the colour or the texture of your rug. This option can be selected at the checkout for a small extra cost.