Wool rugs - the ultimate in softness

The familiar comfort of wool rugs makes for a welcoming feel throughout the home. Rich and luxurious, wool has a soft, cushioned texture that can be woven into an extensive range of designs to enhance any interior.


Wool Rug - Fabulous Wool - FabulousCotton Herringbone Ecru Border from £279
Wool Rug - Audrey Wool - Audrey Black Leather Border from £377
Wool Rug - Mississippi Stripe Wool - Mississippi Paprika Cotton Herringbone Border from £220
Wool Rug - Rustica Wool - Rustica Leather Stone Border from £294
Wool Rug - Rustica Wool - Rustica Cotton Herringbone Cafe Border from £196
Wool Rug - Rustica Buffalo Wool - Rustica Midnight Leather Border from £294
Wool Rug - Engima Flame Wool - Enigma Midnight Cotton Herringbone Border from £211
Wool Rug - Mississippi Stripe Wool - Mississippi Stripe Black Leather Border from £280

Collections - Classic Collection

Wool Rug - Morella Wool - Morella Cotton Herringbone Espresso Border from £222
Wool Rug - Rustica Wool - Rustica Cotton Herringbone Cafe Border from £196
Wool Rug - Rustica Wool - Rustica Cotton Herringbone Camel Border from £196
Wool Rug - Snug Wool - Snug Ecru Cotton Herringbone Border from £246

View all Classic Collection


Collections - Trend Collection

Wool Rug - Rustica Wool - Rustica Chambray Cotton Herringbone Border from £196
Wool Rug - Mississippi Stripe Wool - Mississippi Stripe Black Leather Border from £280
Wool Rug - Wilton Svelte Wool - Wilton Svelte Cotton Chenille Taupe Border from £264
Wool Rug - Mississippi Premium Wool - Mississippi Linen Twill Slate Border from £213

View all Trend Collection


Collections - Striped Collection

Wool Rug - Mississipi Stripe Wool - Mississippi Stripe French Navy Cotton Herringbone Border from £183
Wool Rug - Audrey Midday Wool - Audrey Midday Black Cotton Herringbone Border from £280
Wool Rug - Mississippi Stripe Wool - Mississippi Stripe Cotton Herringbon Espresso Border from £183
Wool Rug - Linen n Wool Wool - Linen n Wool Linen Twill Grain Border from £210

View all Striped Collection


Design your own Wool rug or runner using The Rug Builder

Use the Rug Builder to design your own Wool rug or runner. Choose from our comprehensive range of wool inners and borders to create your perfect rug.

Create a Wool Rug or Runner using The Rug Builder


We are completely passionate about our rugs and runners; sourcing only the best natural materials to be used in the production of your rug. We encourage you to order complementary samples so you can feel the difference and experience our great service.

  • Free UK Delivery*
  • Free Samples
  • Made in the UK

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About Wool

Wool has been used in the home for centuries and is one of the most versatile natural fibres. Some breeds of sheep produce wool that is particularly suited for producing hard wearing textiles such as carpets and other floor coverings.

Sheep - Wool
Wool rug fibre

Wool requires little processing to become yarn so it retains all of its natural resilience even after being spun and woven.

Wool rugs from the Natural Rug Store use a particularly hard wearing wool woven using the latest techniques for long lasting quality. Wool is one of our most popular materials. To compare wool against our other natural materials please see our Suitability section.


Wool suitability & care

Wool rugs require simple maintenance to preserve their beauty and durability, The amount of traffic / footfall will determine the level of care needed.

Preferred cleaning methods for Wool: Hoover normally. Can be cleaned normally using soap and water, or with other suitable gentle detergents. Opt for dry cleaning or use a dry-cleaning compound, or get our specially formulated cleaning kit.

Intec Stain Protection Treatment

For peace of mind The Natural Rug Store offers Intec stain protection treatment. Intec works by coating every fibre in a polymer shield, which reduces the impact of spills and watermarks. Intec is environmentally friendly, completely safe and does not affect the colour or the texture of your rug. This option can be selected at the checkout for a small extra cost.