Wool rugs - the ultimate in softness

Wool the familiar comfort of wool rugs makes for a welcoming feel throughout the home. Rich and luxurious, wool has a soft, cushioned texture that can be woven into an extensive range of designs to enhance any interior.

Wool rugs and runners from The Natural Rug Store are custom made to order and prices are calculated by the inner fibre, border configuration & size. All of the designs can be purchased as is, or can be fully customised.


Wool Rug - Fabulous Wool - FabulousCotton Herringbone Ecru Border from £279
Wool Rug - Audrey Wool - Audrey Suede Ebony Border from £377
Wool Rug - Mississippi Stripe Wool - Mississippi Carmine Cotton Herringbone Border from £220
Wool Rug - Rustica Wool - Rustica Leather Stone Border from £294
Wool Rug - Pride Wool - Pride Cotton Herringbone Cafe Border from £228
Wool Rug - Rustica Buffalo Wool - Rustica Midnight Leather Border from £294
Wool Rug - Engima Flame Wool - Enigma Midnight Cotton Herringbone Border from £211
Wool Rug - Mississippi Stripe Wool - Mississippi Stripe Ebony Suede Border from £280

Collections - Classic Collection

Wool Rug - Morella Wool - Morella Cotton Herringbone Espresso Border from £222
Wool Rug - Pride Wool - Pride Cotton Herringbone Cafe Border from £228
Wool Rug - Pride Wool - Pride Cotton Herringbone Camel Border from £228
Wool Rug - Snug Wool - Snug Ecru Cotton Herringbone Border from £246

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Collections - Trend Collection

Wool Rug - Pride Wool - Pride Chambray Cotton Herringbone Border from £228
Wool Rug - Mississippi Stripe Wool - Mississippi Stripe Black Leather Border from £280
Wool Rug - Wilton Panache Wool - Wilton Panache Cotton Chenille Taupe Border from £264
Wool Rug - Mississippi Premium Wool - Mississippi Linen Twill Slate Border from £213

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Collections - Striped Collection

Wool Rug - Mississipi Stripe Wool - Mississippi Stripe French Navy Cotton Herringbone Border from £183
Wool Rug - Audrey Midday Wool - Audrey Midday Black Cotton Herringbone Border from £280
Wool Rug - Mississippi Stripe Wool - Mississippi Stripe Cotton Herringbon Espresso Border from £183
Wool Rug - Linen n Wool Wool - Linen n Wool Linen Twill Grain Border from £210

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Design your own Wool rug or runner using The Rug Builder

Use the Rug Builder to design your own superior Wool rug or runner. Create and save as many rug designs as you wish, and when you're satisfied, buy securely online!

Create a Wool Rug or Runner using The Rug Builder


About - Wool

Wool has been used in the home for centuries and is one of the most versatile natural fibres. Some breeds of sheep produce wool that is particularly suited for producing hard wearing textiles such as carpets and other floor coverings.

Sheep - Wool
Wool rug fibre

Wool requires little processing to become yarn so it retains all of its natural resilience even after being spun and woven.

Wool rugs from the Natural Rug Store use a particularly hard wearing wool woven using the latest techniques for long lasting quality. Wool is one of our most popular materials. To compare wool against our other natural materials please see our Suitability section.


Intec Stain Protection Treatment for Wool Rugs

For peace of mind we offer Intec stain protection treatment for Wool rugs. Intec works by coating every fibre in a polymer shield, which reduces the impact of spills and watermarks. Intec is environmentally friendly, completely safe and does not affect the colour or the texture of your rug. This option can be selected at the checkout for a small extra cost before paying.